Our Plant-Based Rockstar Ingredients
Coco Glycinate, an exclusive coconut-based surfactant that produces fluffy foam and leaves your skin feeling soft, fresh, and moisturized. Unlike harsher ingredients (like sulfates and coamidopropyl betaine), this naturally-derived surfactant does not disrupt the outer layer of skin (the statum corneum). Because our formula cleans thoroughly without disrupting this crucial layer of skin, there’s no irritation, no dryness, and no redness.
Vegetable Glycerin, a coconut-based skin softener that helps keep your skin silky smooth.
Pink Himalayan Sea Salt, which naturally exfoliates, hydrates, and balances your skin.
With Each Purchase You’re Helping Build A…
Our ingredients are plant-based, non-toxic, hypoallergenic, free of harsh chemicals, and child & pet safe.
Our formulas safely break down within a month, our bottles are #1 PETE and single-stream accepted, and our refill pouches save more than 90% in plastic, water and energy.
For every purchase, we make a donation to local children and families in need. Our products are proudly made in the USA, and the artwork on every bottle helps support local artists.
Six years ago, two best friends from Austin, Texas started Puracy with a single goal – to make non-toxic, plant-based cleaning and personal care products that were safe enough to use around their newborn daughters. After having kids of our own, we discovered that many natural products that were safe for use around children and pets had a trade-off – they were not very effective.
So for the past six years, we’ve worked with a team of doctors and chemists to create household products that are safe for your family, safe for the environment, and that work BETTER than the harsh chemical cleaners your parents used. Now as the #1 natural care & cleaning brand, we’ve been able to serve hundreds of thousands of families, with millions of bottles sold and donated to charity.
99.3% Plant-Powered: Vegan cleansers create rich, luxurious foam; fruit and vegetable-derived moisturizers hydrate; sea salt purifies and balances; 100% clean rinsing, pH balanced (5.5)
For Men and Women: A daily full body cleanser for all skin types; Leaves your skin feeling silky smooth, soft, and clean; Citrus and Sea Salt: Sun-ripened citrus groves with a gentle breeze of ocean air
No B.S.: No cocamidopropyl betaine (yes, this shouldn’t be in skin care products), sulfates (SLS, SLES, SCS), salicylates, parabens, petroleum-based ingredients, animal by-products (cruelty-free), perfumes, or dyes
Pure Love Guarantee: If you don’t love it, contact us directly for a full refund (no questions asked); Plant-derived, hypoallergenic, gluten-free, biodegradable, Made in America